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Cochler hearing device
Essay specific features
Written by:
Dwight J
Date added:
March 19, 2015
Level:
University
Grade:
A
No of pages / words:
6 / 1489
Was viewed:
1729 times
Rating of current essay:
Essay content:
There are rivals in the industry and the deaf community is divided on the value of the product. Recently, an implant-based scare has attacked the industry. At the time of the case (2003) Cochlear is experiencing share price problems and has had a change in leadership.
Teaching area
This was written as an introduction to case study analysis for students...
displayed 300 characters
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The analysis is easy and the content is interesting. Deliberately, the socio-cultural and the technological elements are the only problematic parts of the analysis.
Questions
1 What are the best strategies to enhance sales?
2 How can they best cope with the significant social and medical issues facing the industry?
3 Will Cochlear survive into the next 10–15 years?
Analysis
General environment
Economic
A prosperous OECD is a good cochlear market...
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General issues of this essay:
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