Coffee house chain

Essay specific features

 

Issue:

Business

 

Written by:

Robert B

 

Date added:

October 31, 2014

 

Level:

University

 

Grade:

A

 

No of pages / words:

1 / 275

 

Was viewed:

1941 times

 

Rating of current essay:

 
Essay content:

Indeed, Starbucks and The Coffee Bean are often referred to as "fast food" coffeehouses due to their "cookie cutter" design. Now that Americans' coffee preferences have broadened and matured, many are asking for more from their coffeehouse. A niche exists that has yet to be filled for a high-volume, upscale, quality-driven coffeehouse with a warm, inviting atmosphere...
displayed 300 characters

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Now that Americans' coffee preferences have broadened and matured, many are asking for more from their coffeehouse. A niche exists that has yet to be filled for a high-volume, upscale, quality-driven coffeehouse with a warm, inviting atmosphere. Dark Roast Java meets this need and fills this niche. We offer high-quality products in an upscale environment...
displayed 300 characters

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