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Coke vc Pepsi marketing survey
Essay specific features
Written by:
Patrick R
Date added:
September 19, 2015
Level:
Grade:
A
No of pages / words:
2 / 420
Was viewed:
496 times
Rating of current essay:
Essay content:
What do you associate the brand Pepsi-Cola with?
Strongly disagree Disagree Neither Agree Strongly Agree
Advertising
Cool
Culture
Friendly
Innovative
Pop
Sports
Traditional
Trendy
Youthful
5. What brand comes first to mind when you think of soft drinks?
? Coca-cola ? Pepsi-Cola ? 7Up ? Others
6...
displayed 300 characters
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Which brand do you identify yourself better with?
? Coca-cola ? Pepsi-cola
7. Which logo do you prefer?
? ?
PROMOTION / ADVERTISING
1. Are you familiar with Coca-cola advertising?
? Yes ? No
2. Are you familiar with Pepsi-cola advertising?
? Yes ? No
3. How do you notice Coca-cola advertisements in any of the following media?
Not at all Little Enough A lot All the time
TV
Newspapers
Magazines
Radio
Internet
Outdoor media
4...
displayed 300 characters
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