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Essay

Company Analysis of Zoes Kitchen

Essay specific features

 

Issue:

Business

 

Written by:

Steve G

 

Date added:

April 23, 2015

 

Level:

University

 

Grade:

A

 

No of pages / words:

7 / 1876

 

Was viewed:

8052 times

 

Rating of current essay:

 
Essay content:

It was a place livened by her love of family and warm hospitality. Marcus and Zoe opened the first restaurant in Homewood, Alabama, in 1995 only serving lunch 5 days a week. By Dec, 2005 there were 16 locations in 5 states. The menu included a healthy selection of receipts that were carefully created from scratch, which produced the freshest food and also promoted good health...
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Her son John took it from a single family restaurant into one of the leading concepts in the fast-casual restaurant industry. This fast-casual dining classification was the newest segment to emerge in the maturing industry. John Cassimus, president, CEO and son of Marcus and Zoe Cassimus, graduated from the University of Alabama in 1990 as a four time football letterman...
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