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Consumer FoodService

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Issue:

Business

 

Written by:

Jennifer F

 

Date added:

November 3, 2016

 

Level:

University

 

Grade:

A

 

No of pages / words:

2 / 303

 

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The enhanced economy, increasing tourist arrivals and the greater acceptance of non-traditional food will influence the growth of the industry. In addition, the national campaign “Visit Malaysia” and the expansion of the major shopping malls in klang valley offer more opportunities to the industry (Euromotor International, 2007 & Global Information, Inc, 2007)...
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In addition, the national campaign “Visit Malaysia” and the expansion of the major shopping malls in klang valley offer more opportunities to the industry (Euromotor International, 2007 & Global Information, Inc, 2007). 2.0 Current Situation and Trends Though the industry is expected to grow continuously; Euromotor International (2007) stated that outlet growth and transaction volume will fall due to the well penetration of outlet presence in Malaysia...
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