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Essay

Converse Company Background

Essay specific features

 

Issue:

Business

 

Written by:

Linda C

 

Date added:

December 2, 2013

 

Level:

University

 

Grade:

B

 

No of pages / words:

2 / 522

 

Was viewed:

5640 times

 

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Essay content:

The sports classics footwear category includes the Chuck Taylor All Star, the Jack Purcell tennis shoe, the One Star court shoe and other authentic heritage products. The sports performance footwear category focuses on basketball footwear, while the sports lifestyle products are designed to appeal to trend-conscious consumers seeking casual footwear...
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The Company's products are sold in over 12,000 athletic specialty, sporting goods, department and national chain stores across the United States and Canada, and also through Converse's 43 licensees in over 100 countries. The company’s history can be divided into 2 main timeline: 1. 1908–1941: Early days and Chuck Taylor In his late 30s, Marquis M...
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