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Essay

Cooperative Strategy

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Issue:

Business

 

Written by:

Mary S

 

Date added:

June 25, 2016

 

Level:

University

 

Grade:

A

 

No of pages / words:

8 / 2086

 

Was viewed:

7729 times

 

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Essay content:

He argues that due to the increased competition all around the globe, engineering as well as design cycles are getting increasingly short. For example, where industrial equipment manufacturers once had ten years to come up with a product, they must now come up with one every few years to keep up with the market...
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For them to do that, resource costs would go up, and that reinforces the need for strategic alliances. An article in Businessline (2001) states that there is a new kind of competition – a global one where firms not only need to compete with local rival products but also those by foreign firms. This new type of competition is attributed to increased efficiency in the production and distribution of products, deregulation of trade in developing countries, and the rise of the internet, thus, further reinforcing the need for strategic alliances...
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