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corporate strategy

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Issue:

Business

 

Written by:

Michelle S

 

Date added:

October 16, 2016

 

Level:

University

 

Grade:

A

 

No of pages / words:

4 / 945

 

Was viewed:

1842 times

 

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Essay content:

The cultural factors are inclusive of culture, subculture and social class. Culture: Culture as mentioned previously, exerts one of the most influential forces on the consumer's buying behaviour. Values, perceptions, preferences and behaviours of the young growing children are developed though his/her family and other prominent institutions...
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Values, perceptions, preferences and behaviours of the young growing children are developed though his/her family and other prominent institutions. Hence, growing children develop the culture of his/her ancestors. These values, perceptions, preferences and behaviours plays a very significant role in the buying process, as it determines what the consumer will or will not purchase...
displayed 300 characters

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