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Essay

Creative Strategy and Theme

Essay specific features

 

Issue:

Business

 

Written by:

Joni R

 

Date added:

June 26, 2012

 

Level:

 

Grade:

A

 

No of pages / words:

4 / 860

 

Was viewed:

826 times

 

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Essay content:

Which of those themes do you think were effective? How did they effectively reach you, or not? As a restaurant, Santa Fe reaches out to consumers of all ages, race, sex, cultures, etc. The front of the menu states, “The Best Steaks, Coldest Beer, Biggest Fan in Town.” Now, to find out whether that is true, one would need to experience a Santa Fe dining extravaganza...
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“The food is presented in a casual, nostalgic family oriented atmosphere reminiscent of the old west. Each store has a signature “Big Ass Ceiling Fan” (yes that is the actual name of the company) that is used to cool cattle in feed lots. The fan encompasses the entire dining room and is quite the local attraction, especially, for young children...
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