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Essay

Crm

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Issue:

Business

 

Written by:

Lisa B

 

Date added:

November 23, 2014

 

Level:

University

 

Grade:

A

 

No of pages / words:

8 / 1977

 

Was viewed:

3514 times

 

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Essay content:

In essence, CRM helps a business to recognise the value of its customers and to make it possible to improve customer relations. The better a business understands its customers, the more responsive it can be to their needs. Benefiting from CRM is not just a question of buying the right software but businesses must also adapt themselves to the needs of their customers...
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The better a business understands its customers, the more responsive it can be to their needs. Benefiting from CRM is not just a question of buying the right software but businesses must also adapt themselves to the needs of their customers. In the commercial world the importance of keeping existing customers satisfied and expanding business is paramount...
displayed 300 characters

General issues of this essay:
manage customer segments THE REALITY CUSTOMER BASE segmentation of customer base Trust in business is a means for greater business efficiency Customer Satisfaction for Business-to-Business Professional Services A more customer oriented business Delta, Northwest Airlines, and Vancouver Airport: The Business Value of Customer delta and northwest airlines the business value of customer selfservice kiosks Delta, Northwest Airlines, and Vancouver Airport: The Business Value of Customer Self-Service Kiosks A RELATIONAL STUDY ON CUSTOMER SATISFACTION, TRUST , SWITCHING BARRIERS AND OVER ALL CUSTOMER RETENTION IN THE CONTEXT OF UNITREND LTD. Greater New England Greater Presence Marketing Channels distribution channels Distribution Channels
 

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