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Essay

Crown, Cork and Seal Exec Briefing

Essay specific features

 

Issue:

Business

 

Written by:

Nancy C

 

Date added:

December 14, 2014

 

Level:

University

 

Grade:

A

 

No of pages / words:

5 / 1184

 

Was viewed:

2072 times

 

Rating of current essay:

 
Essay content:

Crown's basic business strategy is to combine the best quality metal container with the most efficient production and excellent customer service. This position has enabled the company to grow tremendously throughout the years and earn a spot in the Fortune 500. Five Forces Analysis Because pricing in the industry is so competitive, Crown has focused on cost efficiency and keeping expenses low so that it can make a good margin while still keeping prices low...
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To prevent losing orders due to slow customer service, Crown has opened more small plants as opposed to a few very large ones in order to provide faster response time. Crown builds its plants close to the customer to minimize distribution costs and wait time for the customer. Under John Connelly's leadership, Crown plants bought new, faster equipment and started operating twenty four hours a day to increase manufacturing efficiency and take full advantage of the expensive equipment necessary to run a plant...
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General issues of this essay:
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