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Define Marketing paper
Essay specific features
Written by:
Karen D
Date added:
August 10, 2012
Level:
University
Grade:
A
No of pages / words:
4 / 950
Was viewed:
8399 times
Rating of current essay:
Essay content:
Furthermore, I will explain to the reader the importance of marketing to organizational success giving real world examples in support of this explanation. The field of marketing can include many things. I believe, however, the most important thing which it should include is communication with customers as to the value and benefits of using that particular company's products and services...
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It should help to establish the business's niche in the industry and distinguish it from other such businesses.
Marketing Defined
The text states that marketing is both an art and a science where constant tension exists between the formulated and creative sides. At its essence, marketing is about "identifying and meeting human and social needs"...
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