Defining Marketing

Essay specific features

 

Issue:

Business

 

Written by:

Patrick S

 

Date added:

May 1, 2017

 

Level:

University

 

Grade:

A

 

No of pages / words:

3 / 791

 

Was viewed:

9881 times

 

Rating of current essay:

 
Essay content:

My own perception of marketing falls into the category of advertising. I believe that marketing, simply defined, is promoting a product to the consumer in a way that would make that consumer want to buy the product. Although advertising is a strong part of marketing, the quote by Kotler makes a good point; in order for a product to be sold successfully the product must be of value or desire to the customer...
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Although advertising is a strong part of marketing, the quote by Kotler makes a good point; in order for a product to be sold successfully the product must be of value or desire to the customer. In the pursuit of the actual definition of marketing, the internet provides a definition through dictionary...
displayed 300 characters

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