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Defining Public Relations
Essay specific features
Written by:
Leonard W
Date added:
November 21, 2016
Level:
University
Grade:
A
No of pages / words:
3 / 599
Was viewed:
1210 times
Rating of current essay:
Essay content:
In essence, information is given to the public, persuasion is directed at the public to modify attitudes and actions, and efforts to integrate attitudes and actions of an institution with its public and of the public with those of that institution (Seitel et al, 2004). Public relations is a distinctive management function which helps establish and maintain mutual lines of communication, understanding, acceptance, and cooperation between an organization and its public...
displayed 300 characters
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Public relations is a distinctive management function which helps establish and maintain mutual lines of communication, understanding, acceptance, and cooperation between an organization and its public. Public relations also extends itself to dealing with problems and issues, helps management to keep informed on and responsive to public opinion...
displayed 300 characters
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