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Essay

Dell's Marketing Strategy

Essay specific features

 

Issue:

Business

 

Written by:

Christopher N

 

Date added:

October 31, 2016

 

Level:

University

 

Grade:

A

 

No of pages / words:

7 / 1753

 

Was viewed:

2663 times

 

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Essay content:

Apart from these core products, the company also offer products and services range including printers, projectors, Axim handhelds, and other accessories. More recently, the company has announced intentions to explore LCD television/computer monitors as well as digital music players (Annual Report 2004)...
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The company's philosophy to deal with customers one-on-one has become a management model for other companies. Having gained the market leadership position in computer products and services, Dell's team have always been careful in sustaining its marketing strategy of providing standard-based computing solutions (Official Website 2004)...
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General issues of this essay:
dell report Dart Plc Financial Report 2004 Dell Computers Strategy Dell Corporate Strategy Dell's Marketing Strategy Dell's Strategy dell marketing strategy dell marketing strategy Michael Dell-Dell Computer Corperaion Dell Leadership Strategy Marketing strategy DELL,HP, Lenovo and IBM 2004 Economic Report of the President Dell Strategy Dell Business Strategy Change Recommend how Dell should react to slower growth and increased competition in its core market segments. Explain how your new or modified positioning strategy enables Dell to leverage some of its existing advantages.
 

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