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Essay

Detailed Abstract on Cosmetics Logistics

Essay specific features

 

Issue:

Business

 

Written by:

Jerome C

 

Date added:

March 25, 2016

 

Level:

University

 

Grade:

A

 

No of pages / words:

8 / 2017

 

Was viewed:

5435 times

 

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Essay content:

The industry product categories are identified as cosmetics, hair care, skin care, sun care and perfume, which are developed, marketed and manufactured by powerhouses such as L'Oreal. The five trends affecting the logistics operations of the cosmetics industry are centralization of distribution, innovation in packaging, evolution of new distribution channels targeted at men, search for suppliers of organic ingredients and information technology...
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The trend of centralized distribution is visible mostly in Europe where companies are consolidating distribution centers and warehouses to achieve increased efficiency. Innovation in packaging has allowed for better tracking of shipments and reduction in waste. Men now represent an emerging market; cosmetics companies will need to explore new distribution channels to take advantage of this...
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