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deutsche brauerei
Essay specific features
Written by:
Thomas Z
Date added:
April 27, 2015
Level:
University
Grade:
A
No of pages / words:
2 / 444
Was viewed:
6304 times
Rating of current essay:
Essay content:
Within three years of launch, Ukrainian consumers accounted for 28% of Deutsche’s sales. Furthermore, most of the unit growth in sales during that time period was also contributed by Ukraine.
In an attempt to market the beer even more aggressively, Lukas hired Oleg Pinchuk, a marketing guy who understood the Ukrainian markets and had previous experience of marketing beer for a major Ukrainian beer producer...
displayed 300 characters
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Within three years of launch, Ukrainian consumers accounted for 28% of Deutsche’s sales. Furthermore, most of the unit growth in sales during that time period was also contributed by Ukraine.
In an attempt to market the beer even more aggressively, Lukas hired Oleg Pinchuk, a marketing guy who understood the Ukrainian markets and had previous experience of marketing beer for a major Ukrainian beer producer...
displayed 300 characters
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