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Essay

DHL

Essay specific features

 

Issue:

Business

 

Written by:

Betty S

 

Date added:

March 1, 2015

 

Level:

University

 

Grade:

A

 

No of pages / words:

19 / 5235

 

Was viewed:

6892 times

 

Rating of current essay:

 
Essay content:

A SWOT analysis shows strenghts, weaknesses, opportunities, threats, and trends of the DHL operation on the US market. The generic strategie which should be defined for the grand strategy are to lower the operation costs and to differentiate from the competition to gain a competitive advantage. Build on these a grand stratgey is defined which should be market development, this is one of the least costly and least risky strategies...
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Build on these a grand stratgey is defined which should be market development, this is one of the least costly and least risky strategies. To accomplish the long-term objective of become the leader of the industry several short-term objectives are defined and their implementation is described. The main short-term objectives are to reduce the operating costs by 5% each year, and to increase the efficiency of the network each year...
displayed 300 characters

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