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“Diesel for successful living”:Branding strategies for an Up-market Line Extension in the Fashion Industry
Essay specific features
Written by:
Harry P
Date added:
July 29, 2016
Level:
University
Grade:
A
No of pages / words:
13 / 3637
Was viewed:
1636 times
Rating of current essay:
Essay content:
There are no standard fashion companies. The industry has a wide spectrum of enterprises working in the apparel, footwear, home textiles and accessories markets. As well as being made up of various kinds of companies like retailers, design source and selling companies, companies with their own manufacturing facilities and others who outsource production but retain control over parts of the production process...
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As well as being made up of various kinds of companies like retailers, design source and selling companies, companies with their own manufacturing facilities and others who outsource production but retain control over parts of the production process.
The nature of fashion is constant evolution each year or season as new labels are presented at every turn of the season to keep up with the change of market trend in the industry...
displayed 300 characters
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