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Does FOrd Need To Change Its Corporate Culture?
Essay specific features
Written by:
Jeanetta K
Date added:
May 5, 2016
Level:
University
Grade:
A
No of pages / words:
10 / 2775
Was viewed:
6159 times
Rating of current essay:
Essay content:
Answer: Yes, mistakes in corporate decision making and failure to keep up with competition has left Ford’s market share dwindling.
d. Methodology
i. Survey (Primary)
ii. Secondary research
II. Supporting Arguments - Segment length: 4:00. Total: 5:00
a. Automotive design
i. Ford Explorer
1. When it debuted in 1990, the Explorer quickly became the best selling sport-utility vehicle in the US...
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When it debuted in 1990, the Explorer quickly became the best selling sport-utility vehicle in the US. It held that spot for most of the next 16 years. In 2007 the Explorer was 10th in sales. While some of the numbers were dampened by Ford’s own Edge and Escape, the three best selling SUVs were a Honda, Toyota, and a Chevrolet (Edmunds)...
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