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easyJet
Essay specific features
Written by:
Maurice T
Date added:
July 16, 2012
Level:
University
Grade:
A
No of pages / words:
2 / 286
Was viewed:
4556 times
Rating of current essay:
Essay content:
In 2003, the company had enough cash reserves to fund a complete year of operations.
Exponential Market Share Growth
A key metric in the air transport sector for measuring market share is number of passengers carried. This is despite the fightback by traditional airlines over the last two years, which has seen several adopt a low-cost operational model or launch their own low-cost airlines...
displayed 300 characters
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This is despite the fightback by traditional airlines over the last two years, which has seen several adopt a low-cost operational model or launch their own low-cost airlines.
Outstanding Resource Utilisation
Airline efficiencies are commonly measured using the metrics in table 3. easyJet has the highest load factor and keeps its aircraft flying longer than its main no-frills competitor...
displayed 300 characters
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