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Energy Gel Case Study
Essay specific features
Written by:
Emma B
Date added:
November 6, 2011
Level:
University
Grade:
B
No of pages / words:
2 / 423
Was viewed:
9055 times
Rating of current essay:
Essay content:
A more accurate tool to use for this evaluation would have been either NPV or IRR.
(If they are evaluating a 7 year period , why are they calculating their ROIC by dividing the 10 year average net income by the average invested capital and not seven?)
Question 2: Does Wickler have to consider costs for overhead and mixing machine usage? Why or why not?
Regarding mixing the machine usage, it makes sense for Wickler to consider these costs...
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This is firstly because it is unfair for Leiter to cover 100% of the costs of the financing for the machines while Wickler is actually responsible for the usage of 40% now. Secondly, Wickler should only consider taking on the product of energy gel in the first place if it will still be profitable while including the costs of the necessary machinery...
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