entering international markets

Essay specific features

 

Issue:

Business

 

Written by:

Adele M

 

Date added:

December 5, 2013

 

Level:

University

 

Grade:

A

 

No of pages / words:

2 / 456

 

Was viewed:

4474 times

 

Rating of current essay:

 
Essay content:

The simulation highlights the problems and consideration in moving into the country of Sentonia. The Cynta and the Trinezza name are well known but not in this new market. In doing the SWOTT, the brand, which would be a strength in the U.S., yet does little for us in this new market. The product is the greatest strength since there are few competitors that offer the quality or efficiency of the Cynta...
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The product is the greatest strength since there are few competitors that offer the quality or efficiency of the Cynta. Weaknesses in the Sentonia market would be the size of the company which limits the available resources, production capacity, and financial ability which limits options of our entry...
displayed 300 characters

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