Environmental Factors of Marketing

Essay specific features

 

Issue:

Business

 

Written by:

Tim S

 

Date added:

December 15, 2013

 

Level:

University

 

Grade:

B

 

No of pages / words:

5 / 1279

 

Was viewed:

6188 times

 

Rating of current essay:

 
Essay content:

I will be using the Washington Plaza Hotel to illustrate how these environmental factors affect the hotel industry's marketing decisions. The Washington Plaza Hotel is a hospitality business located in Washington, DC. They offer services such as lodging, restaurant, bar, catering and meeting space rental...
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The Washington Plaza Hotel's major customer base is government, tourist, non-profit organizations, local businesses and some corporate clientele. Let's now take a look at how these environmental factors affect the marketing of the hotel. Environmental Factors that Affect Marketing Technology Technology has created a major impact on the way in which all organizations market their products and services...
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