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Environmental Factors of Marketing
Essay specific features


Written by:
Brenda R
Date added:
December 8, 2015
Level:
University
Grade:
B
No of pages / words:
4 / 997
Was viewed:
8040 times
Rating of current essay:
Essay content:
In today's business world, organizations must look at international markets for new opportunities. For a business to grow, the organization must be aware of the challenge that awaits the marketing team. What might be proper in the United States might not be acceptable in a foreign country.
Toys R Us
Toys R Us is the nation's largest retailer in a specialized field...
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The company operates over 500 domestic stores and 400 international stores. In the past two years, Toys R Us has opened more international units than domestic ones, a trend that it is likely to continue in the foreseeable future. The chain now operates in nearly 20 foreign countries, the most recent additions being Denmark, Sweden and Luxembourg...
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