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Examination Of The Impact Of Strategy Orinetation On The Performance Fo Smes
Essay specific features
Written by:
Timothy B
Date added:
December 10, 2013
Level:
University
Grade:
B
No of pages / words:
13 / 3449
Was viewed:
3423 times
Rating of current essay:
Essay content:
Rajesh Rao for his patience and without whom the data collection would have been impossible. Most importantly I would like to thank Ms. Priya Raghavan, Ms. Nandhini Rangan and Mr. Srivas Ramgopal for being ever supportive.
Abstract
The aim of this paper is to conduct an empirical study on the impact of strategy orientation on the performance of SMEs...
displayed 300 characters
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Strategic orientation means a focal mission and commitment to a set of related capabilities. Firms are said to do well only if they know on what basis they wish to compete, and then build in a continuous, cumulative fashion a set of inimitable competencies (Andrews, 1971;Wernerfelt, 1984; Hamel and Prahalad, 1994; Porter, 1996)...
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