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Five steps in the process of building channels for international distribution
Essay specific features
Written by:
Clyde K
Date added:
February 8, 2015
Level:
University
Grade:
A
No of pages / words:
4 / 933
Was viewed:
7212 times
Rating of current essay:
Essay content:
Basically, such lists are built around four subject areas: (1)
productivity or volume, (2) financial strength, (3) managerial stability and
capability, and (4) the nature and reputation of the business. Emphasis is usually
placed on either the actual or potential productivity of the middleman.
Setting policies and making checklists are easy; the real task is
implementing them...
displayed 300 characters
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Emphasis is usually
placed on either the actual or potential productivity of the middleman.
Setting policies and making checklists are easy; the real task is
implementing them. The major problems are locating information to aid in the
selection and choice of specific middlemen, and discovering middlemen
available to handle one's merchandise...
displayed 300 characters
General issues of this essay:
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