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Essay

gap vs. zara

Essay specific features

 

Issue:

Business

 

Written by:

John W

 

Date added:

February 11, 2016

 

Level:

University

 

Grade:

A

 

No of pages / words:

2 / 361

 

Was viewed:

7072 times

 

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Essay content:

Ideal for the independent shopper since customers are not bothered by employees. Zara was also spacious; however we found it was unorganized and messy. 2. We could not distinguish the new clothing line from the previous and since there store is grouped together by color themes, it is difficult to distinguish the different styles offered at Gap...
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Also the choices of colors make the consumers feel joyful young and dynamic (as you also see in the commercial ads). The music at Gap gives an easy going/no stress feeling. As for Zara the colors make the consumers feel fashionable and up-to-date since they have a variety of color patterns. 4. Colors encourage purchase since they reflect seasonal change, and everyone wants to keep up with the new colors of the season...
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