General Business Notes

Essay specific features

 

Issue:

Business

 

Written by:

Paul K

 

Date added:

January 8, 2012

 

Level:

University

 

Grade:

A

 

No of pages / words:

2 / 553

 

Was viewed:

1976 times

 

Rating of current essay:

 
Essay content:

Branding 3. Packaging Price – 1. Price skimming 2. Price penetration 3. Loss leader Promotion – 1. Advertising 2. Personal selling 3. Below the line promotions Place – 1. Transport 2. Warehousing 3. Inventory Monitoring – checking and observing the actual progress of the marketing plan Implementation – is where the marketing plans are put into operation Controlling – involves the comparison of planned performance against actual performance...
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This info can be collected by the business itself, a process which may be time consuming and expensive. Secondary data – are facts and figures already collected by some other person or organization. TYPES OF CUSTOMERS 1. People 2. Households 3. Individuals 4. Organizations 5. Institutional 6...
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