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Essay

Global Strategy Vs. Multicountry Strategy

Essay specific features

 

Issue:

Business

 

Written by:

Nancy K

 

Date added:

October 5, 2013

 

Level:

 

Grade:

A

 

No of pages / words:

5 / 1293

 

Was viewed:

1613 times

 

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Essay content:

A global strategy works best in markets that are globally competitive or beginning to globalize." So, for any successful business decision maker, he/she should be aware of those factors that will affect his/her strategy. I believe after reading the assigned texts that Global Strategy succeeds when products and services requirements from country to country are similar and close...
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It is also suits global or emerging markets, those markets in which global competition exists. On the other hand, multicountry strategy works when local cultures and needs differ from country to another, which in turn affects the product's specifications. Those changing needs demand for more customizable products and services...
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