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Essay

Goodyear Tire & Rubber Co.

Essay specific features

 

Issue:

Business

 

Written by:

Brian F

 

Date added:

August 31, 2013

 

Level:

University

 

Grade:

B

 

No of pages / words:

4 / 953

 

Was viewed:

4200 times

 

Rating of current essay:

 
Essay content:

Charles Goodyear, had died penniless 30 years earlier, even after he had discovered, “vulcanization”, which is a term used to describe the hardening process of rubber for tires. I would definitely classify tires as a shopping product. Tires are expected to last a fairly long time and would be a less frequent purchase than a convenience product...
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They are an item for which a buyer would use some time and effort in making such a purchase. Although, tires are also one item that sometimes can be categorized as an unexpected or ‘unsought’ purchase. As in the case of a sudden flat tire, one would have to make an emergency purchase. In this case a customer would expect a product like Goodyear to repair or replace a tire of theirs...
displayed 300 characters

General issues of this essay:
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