green marketing

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Issue:

Business

 

Written by:

Junior P

 

Date added:

October 26, 2012

 

Level:

University

 

Grade:

A

 

No of pages / words:

2 / 294

 

Was viewed:

9494 times

 

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Essay content:

Actually, the group has done some environmental acts such as collects and recycles the ink in nine countries and changes their packaging for the LFP (large format printer) ink cartridge form normal cardboard to recycled cardboard. In addition of those acts, Epson broadens their environmental concern from the products to transportation and packing methods (WedWire 2006)...
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In addition of those acts, Epson broadens their environmental concern from the products to transportation and packing methods (WedWire 2006). According to GreenPortfolio (2006) ?§50% of marketing and PR management believe that green credentials are important to customers; and 84% predict this importance is likely to grow further over the next two year??...
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