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Harrison Keyes Situation Analysis and Problem Statement
Essay specific features
Written by:
Nicholas H
Date added:
May 3, 2014
Level:
University
Grade:
A
No of pages / words:
6 / 1561
Was viewed:
2045 times
Rating of current essay:
Essay content:
is a current global publisher of print products and publishes about 2000 new titles each year. With more competition and low-cost retailers cutting into their bottom line profits have been on a decline. The board of Harrison-Keyes has fired Meg P. McGill due to the number of problems that has plagued the e-book implementation...
displayed 300 characters
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With more competition and low-cost retailers cutting into their bottom line profits have been on a decline. The board of Harrison-Keyes has fired Meg P. McGill due to the number of problems that has plagued the e-book implementation. William Guardo has been hired as the new CEO. He has as also announced that he is not a big fan of e-books and feels the traditional publishing approach is the way to make a company profitable...
displayed 300 characters
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