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Essay

Having Trouble with Your Strategy? Then Map it

Essay specific features

 

Issue:

Business

 

Written by:

Bonnie W

 

Date added:

October 9, 2015

 

Level:

University

 

Grade:

B

 

No of pages / words:

2 / 557

 

Was viewed:

1117 times

 

Rating of current essay:

 
Essay content:

The authors have created the balance scorecard that have adapted that seminal tool to create strategy maps. They use balanced scorecard strategy maps to show how an organization can convert its assets into desired outcomes. It is best to build these strategy maps from the top down, and then charting the routes that will lead to the desired outcomes...
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This should make the likelihood of a successful implementation of strategy possible. The strategy map is a visual framework which embeds the different items in an enterprise's balanced scorecard into a cause and effect chain, connecting desired outcomes with drivers of those results. Strategy maps let an organization describe and illustrate--in clear and general language--its objectives, initiatives, targets markets, performance measures, and the links between all the pieces of its strategy...
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General issues of this essay:
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