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Hotels research
Essay specific features
Written by:
Kristopher M
Date added:
June 26, 2017
Level:
University
Grade:
A
No of pages / words:
5 / 1174
Was viewed:
7038 times
Rating of current essay:
Essay content:
Sheraton is a globally based hotel chain with numerous hotels scattered all over the globe and its major competitors include Hilton Hotels, Fairmont, Holiday Inn and the Best Western Group of Hotels. The Sheraton we have chosen to work with is located in Markham district of Ontario in Canada.
2. Purpose of the research:
To identify the most appropriate and efficient distribution channel for consumers - purchase from the hotels online website, book through travel agents or through expedia...
displayed 300 characters
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Purpose of the research:
To identify the most appropriate and efficient distribution channel for consumers - purchase from the hotels online website, book through travel agents or through expedia.com. This will help Sheraton hotels target their promotion and discounts accordingly to the different channel of distribution to the consumers...
displayed 300 characters
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