How Supply and Demand Differs

Essay specific features

 

Issue:

Business

 

Written by:

Cindy G

 

Date added:

September 25, 2013

 

Level:

University

 

Grade:

B

 

No of pages / words:

2 / 530

 

Was viewed:

642 times

 

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Essay content:

For example, Macy’s.com will be considered a B2C business to consumer organization. Transactions conducted between businesses on the web, are called business-to-business (or B2B). Although the goal of B2B marketing is to convert prospects into customers, the process is longer and more involved. A B2B company needs to focus on relationship building and communication using marketing activities that generate leads that can be nurtured during the sales cycle...
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A B2B company needs to focus on relationship building and communication using marketing activities that generate leads that can be nurtured during the sales cycle. Business-to-business is all about product and materials procurement. The supply chain is the vehicle through which business-to-business and all e-commerce is ultimately achieved (Schneider, 2005)...
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