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Essay specific features
Written by:
Sandra V
Date added:
February 19, 2014
Level:
University
Grade:
A
No of pages / words:
3 / 589
Was viewed:
7076 times
Rating of current essay:
Essay content:
Boosting its growth rate through international expansion and acquisitions may not be an expedient strategy either as it is evident that Wal-Mart is starting to lose its focus internationally. I think whether Wal-Mart can continue its remarkable growth rate in the future will depend very much on how it positions itself differently in the "supposedly" maturing domestic market and on how it can help Sam's Club to make a significant turnaround...
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Wal-Mart has been going after only the lower-income customers over the years while having partly ignored the well-to-do shoppers who possess great buying power, which is crucial especially in today's high oil price situation. In order for Wal-Mart to attract more higher-end customers, it should offer more "trendy" or "signature" products on its shelves at a price lower than its competitors' which can be achieved through its superb logistic efficiency and its clout over manufacturers...
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