We condemn the war and support Ukraine in its struggle for democratic values.
We also encourage you to join the #StandWithUkraine movement by making a donation at this link
 
 

IKEA

Essay specific features

 

Issue:

Business

 

Written by:

Kenny C

 

Date added:

July 11, 2014

 

Level:

University

 

Grade:

A

 

No of pages / words:

2 / 363

 

Was viewed:

5544 times

 

Rating of current essay:

 
Essay content:

Though not very successful initially, through its market research and impulsive advertisements, IKEA captured major market share in the US market and also the reputation of being the fastest-growing furniture retailer in the US. Though IKEA's target of 50 stores in the United States looks optimistic, considering the market potential of the US furniture market, the target is realistic if IKEA could address the challenges ahead of it in the US market...
displayed 300 characters

Custom written essay

All essays are written from scratch by professional writers according to your instructions and delivered to your email on time. Prices start from $11.99/page

Order custom paper

Full essays database

You get access to all the essays and can view as many of them as you like for as little as $28.95/month

Buy database access

Order custom writing paper now!

  • Your research paper is written
    by certified writers
  • Your requirements and targets are
    always met
  • You are able to control the progress
    of your writing assignment
  • You get a chance to become an
    excellent student!

Get a price guote

 
 

It is very difficult to provide the same services in a small store as in a big IKEA store. The brand name IKEA is meant for its massive, bright and inviting stores. If IKEA starts operating small stores, the customer who expects the same sort of service in all IKEA stores may not get the desired service which in turn will create a negative impact on its brand image...
displayed next 300 characters

General issues of this essay:

Related essays: