IKEA'S Swedish Ways

Essay specific features

 

Issue:

Business

 

Written by:

Melissa N

 

Date added:

July 9, 2014

 

Level:

University

 

Grade:

B

 

No of pages / words:

1 / 231

 

Was viewed:

7667 times

 

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Essay content:

Adverse movements in exchange rates affected the price of the products as well as the cost to make the products. IKEA also addressed this issue by sourcing approximately 45% of their products locally, which makes it less vulnerable to these adverse exchange rate movements. By 2000, about 1/3 of IKEA's total products were designed exclusively for the U...
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market, which means the changes IKEA made are proving to be profitable. In 2000, IKEA's North American sales reached $1.38 billion, and they claim they have been making a profit in North American since 1993. Currently, IKEA operates 25 stores in the United States and the U.S. accounts for 11% of their total ?14...
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