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Imaginarium Case Study Analysis
Essay specific features
Written by:
Guy M
Date added:
July 9, 2011
Level:
Grade:
C
No of pages / words:
14 / 3685
Was viewed:
1549 times
Rating of current essay:
Essay content:
To have an idea, in 2000 fiscal year the retail sales amounted to approximately 34 million euros, with earnings of 2.4 million euros. By 2001 the sales revenue accounted for 33.6 million euros and for 2002 they estimated a growth up to 42.5 million euros.
• Expansion Objectives: The Company planned to open 25 more stores outside Spain in 2001 and further 63 in 2002, increasing the number of countries in which it anticipated having stores to 18 by the end of 2002...
displayed 300 characters
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To have an idea, in 2000 fiscal year the retail sales amounted to approximately 34 million euros, with earnings of 2.4 million euros. By 2001 the sales revenue accounted for 33.6 million euros and for 2002 they estimated a growth up to 42.5 million euros.
• Expansion Objectives: The Company planned to open 25 more stores outside Spain in 2001 and further 63 in 2002, increasing the number of countries in which it anticipated having stores to 18 by the end of 2002...
displayed 300 characters
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