Indian Rural Market

Essay specific features

 

Issue:

Business

 

Written by:

Darren M

 

Date added:

December 2, 2014

 

Level:

 

Grade:

A

 

No of pages / words:

3 / 653

 

Was viewed:

9899 times

 

Rating of current essay:

 
Essay content:

Today, rural marketing is the new buzzword and the focus of corporate entities is to get all the consumers at the base of the pyramid to buy their products”, said a top executive of cigarette to FMCG major, ITC Limited. “The rural market is extremely fragmented and every individual that is being targeted in such a market has extremely limited purchasing power...
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Today, rural marketing is the new buzzword and the focus of corporate entities is to get all the consumers at the base of the pyramid to buy their products”, said a top executive of cigarette to FMCG major, ITC Limited. “The rural market is extremely fragmented and every individual that is being targeted in such a market has extremely limited purchasing power...
displayed 300 characters

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