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Internet Marketing Management
Essay specific features
Written by:
Sau M
Date added:
September 22, 2013
Level:
University
Grade:
A
No of pages / words:
17 / 4514
Was viewed:
4579 times
Rating of current essay:
Essay content:
Suitshop website is not popular among consumers at the moment and is struggling with top competitors like Debenhams and Next online who are leading suit retailers in the marketplace. .
Methodology
SWOT analysis
This technique will be used in order to evaluate Suitsho's online presence and a internal analysis enables the Suitshop to identify their strengths and weaknesses which are both internal issues where they can only succeed or fail...
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The internal areas enable the business to build upon their strengths and opportunities in order to overcome their weaknesses. Strengths can be used in order for Suitshop to be able to work towards their opportunities that have been identified. These opportunities are produced through external elements...
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