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Essay

Intersect Investments Gap Analysis

Essay specific features

 

Issue:

Business

 

Written by:

Monica R

 

Date added:

December 11, 2014

 

Level:

University

 

Grade:

B

 

No of pages / words:

7 / 1699

 

Was viewed:

8506 times

 

Rating of current essay:

 
Essay content:

Frank Jeffers, IIS CEO, has decided to take a deliberate and planned approach to provide a broad set of products and services to build multiple long term relationships with current and future potential customers referred to as the "customer intimacy" model. This customer intimacy model will provide IIS with an opportunity to significantly increase sales goals and ultimately improve performance...
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This customer intimacy model will provide IIS with an opportunity to significantly increase sales goals and ultimately improve performance. IIS's brand image will improve as well, which will result in an increase in Wall Street's trust. Implementing Frank Jeffers's customer intimacy model will require Intersect Investments Services employees to adopt Frank's view of IIS's future they must regard as essential...
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General issues of this essay:
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