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Essay

iPod - Place & Promotion Strategy

Essay specific features

 

Issue:

Business

 

Written by:

Tommy H

 

Date added:

January 13, 2016

 

Level:

University

 

Grade:

A

 

No of pages / words:

6 / 1465

 

Was viewed:

2930 times

 

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Essay content:

Asides from the above mentioned, you could purchase iPod’s through specific department stores like Macys (Department Stores - Perreault & McCarthy, p. 294), member only warehouse locations like Costco and Sam’s Club, large retail chains like Best Buy and Circuit City, and recently, mass-merchandisers like Wal-mart...
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294), member only warehouse locations like Costco and Sam’s Club, large retail chains like Best Buy and Circuit City, and recently, mass-merchandisers like Wal-mart. (Mass-Merchandisers - Perreault & McCarthy, p. 295) I think that Apple uses a physical distribution concept for their iPod; I think that they try to coordinate as one complete system; however, they run into problems with inventory, it seems that when Apple first releases their products, they never have enough in stock at any of their intermediaries...
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General issues of this essay:
A Communications Framework to Evaluate Sales promotion strategy AN ANALYSIS OF SEGMENTATION, TARGETTING AND POSITIONING STRATEGY OF IPOD ? APPLE IPOD Ipod'S Imc Ipod Ipod iPod - Place & Promotion Strategy iPod's IMC iPod Ipod Positioning Strategy Ipod Ipod Ipod Ipod iPod
 

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