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Is Direct Marketing Still Effective
Essay specific features
Written by:
Lawrence S
Date added:
June 20, 2016
Level:
Grade:
B
No of pages / words:
2 / 385
Was viewed:
8432 times
Rating of current essay:
Essay content:
Let us look at the advantage and disadvantage of using direct mail as your marketing plan.
Advantage to using direct mail as part of your marketing plan
Targeting a very specific group and taking your message directly to them, you have the ability to have complete control over the people who receives your advertising message and who doesn't...
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If you are targeting on opportunity seekers, a quality mailing list can let you focus on that specific group.
A well planned direct mail campaign can result in the most consistent and predictable method of customer generation and it provides great flexibility in message presentation.
Develop a distinctive personality for your business...
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