Is Direct Marketing Still Effective

Essay specific features

 

Issue:

Business

 

Written by:

Lawrence S

 

Date added:

June 20, 2016

 

Level:

 

Grade:

B

 

No of pages / words:

2 / 385

 

Was viewed:

8432 times

 

Rating of current essay:

 
Essay content:

Let us look at the advantage and disadvantage of using direct mail as your marketing plan. Advantage to using direct mail as part of your marketing plan Targeting a very specific group and taking your message directly to them, you have the ability to have complete control over the people who receives your advertising message and who doesn't...
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If you are targeting on opportunity seekers, a quality mailing list can let you focus on that specific group. A well planned direct mail campaign can result in the most consistent and predictable method of customer generation and it provides great flexibility in message presentation. Develop a distinctive personality for your business...
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