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Essay

Itc Bingo

Essay specific features

 

Issue:

Business

 

Written by:

Anita R

 

Date added:

May 19, 2014

 

Level:

 

Grade:

B

 

No of pages / words:

2 / 359

 

Was viewed:

1772 times

 

Rating of current essay:

 
Essay content:

ITC entered the fast-growing snacks segment with Bingo, a brand that will offer 10 potato chip flavours and 6 variants of finger snacks. With pricing at a competitive Rs 5 to Rs 10 range, the tobacco to hotels giant takes on FritoLay, beverage major PepsiCo’s snack foods division that is the market leader in potato chips, and homegrown brands such as Haldiram’s...
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ITC entered the fast-growing snacks segment with Bingo, a brand that will offer 10 potato chip flavours and 6 variants of finger snacks. With pricing at a competitive Rs 5 to Rs 10 range, the tobacco to hotels giant takes on FritoLay, beverage major PepsiCo’s snack foods division that is the market leader in potato chips, and homegrown brands such as Haldiram’s...
displayed 300 characters

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