KRISPY KREME DOUGHNUTS

Essay specific features

 

Issue:

Business

 

Written by:

Shawn M

 

Date added:

October 15, 2015

 

Level:

University

 

Grade:

B

 

No of pages / words:

5 / 1328

 

Was viewed:

9884 times

 

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Essay content:

The Company also sells in its stores drip coffee, other beverages, other bakery items and collectible memorabilia such as tee shirts, sweatshirts and hats. As of February 2, 2003, there were 276 Krispy Kreme stores, of which 270 were located in 37 states in the continental U.S., five were located in eastern Canada and one was located in Australia...
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The Company also accomplishes off-premises sales through its direct store delivery system. Krispy Kreme's success has left many in awe. This case will talk about how Krispy Kreme has been so successful using internal and external analyses and will also take a look at its competitors. Financial reports will be used as a benchmark to measure success...
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