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Essay

Kudler Fine Foods Marketing Research

Essay specific features

 

Issue:

Business

 

Written by:

Jennifer M

 

Date added:

December 9, 2014

 

Level:

University

 

Grade:

A

 

No of pages / words:

5 / 1143

 

Was viewed:

9651 times

 

Rating of current essay:

 
Essay content:

In this paper, the author will assess the relative value of two pieces of market research done Kudler Fine Foods in addition to evaluating components of the marketing mix for Kudler's new catering service. Kudler Fine Foods is a specialty gourmet store with three locations in La Jolla, Del Mar and Encinitas, California...
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The company prides its self on providing premium gourmet food items to its customers and they operate on the premise that their target customers are willing to pay a premium for premium goods and quality service. With this in mind, Kudler has initiated some key strategic strategies to promote their services and build relationships with their customer base...
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General issues of this essay:
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