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Kudler Strategic Planning
Essay specific features


Written by:
Gary B
Date added:
August 19, 2014
Level:
University
Grade:
A
No of pages / words:
6 / 1577
Was viewed:
3701 times
Rating of current essay:
Essay content:
This requires flexible market strategies that are developed based on analysis of current internal and external forces affecting the company. Proper analysis and implementation will provide a successful strategy resulting in a sustainable competitive advantage (Gomez-Mejia & Balkin, 2002).
Changes in technology have helped Kudler to create new business opportunities...
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The development of a strategic information system is helping Kudler change the way it does business. The system is outwardly focused, aiming at direct competition, with the introduction of organic fruits and vegetables, and a catering service to beat the competition with offerings. The system is also inwardly focused through the improvement of the efficiency of the operation (Turban, Rainer, & Potter, 2003)...
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