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Life Time Value Analysis

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Issue:

Business

 

Written by:

Lillian B

 

Date added:

November 19, 2015

 

Level:

University

 

Grade:

A

 

No of pages / words:

3 / 688

 

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7216 times

 

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Essay content:

Not any more. Companies have to know what people want to stay profitable. There are six steps in the CRM cycle and the first is to identify customer relationships. This is gathering information about who your customers are, where they are and what they are buying. Second is to understand interactions with current customers...
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Second is to understand interactions with current customers. It is important to keep loyal customers as well as acquire new ones. Third is to capture relevant customer data on interactions. This is more information gathering to further understand what your customers are doing. For example a sales person should know the customer so well that they know what they want even before the customer does...
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General issues of this essay:
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